Bringing Blip to Life

I spent a year as Blip’s swiss army knife. During this partnership I helped bring Blip’s static assets to life through 3D renders, animations, templates, reels and more. I reshaped their email design process in Figma. During this year, Blip launched in CVS, Target, Amazon, and Walmart nationwide.

12 MONTH RETAINER

REMOTE

STARTUP

Illustrated Reaper mascot
Animated Reaper mascot

The Reaper is Blip’s beloved mascot. I simplified Blip’s Reaper mascot into a more flexible character for use across email and social.

I then brought it into 3D, creating a versatile asset for social content.

REAPER MASCOT

Character Design Study · 3D animation

REAPER IN USE

EMAIL DESIGN

We re-thought email to be more cross-collaborative.

Blip not only needed an email design refresh (with some motion sprinkled in), they needed a cross-collaborative Figma process. We created a system that the Art Director could brief me on an email design by designing an outline- a copywriter to add their first draft, then I designed 3-5 options, then the copywriter made tweaks, art director added feedback, and I made final tweaks. All in the same say- hassle free-collaborating.

WHERE WE STARTED

I did an overview Blip’s current onboarding sequence and explored various button styles, image styles and vertical flows.

NEXT

COPY HERE

ENDED

COPY HERE

TAKE ME BACK HOME

NEXT PROJECT, PLEASE